Why Apple Is Overlooking AI Apps in Its 'App of the Year' Awards
Dec 9, 2024

Sam

Hey, did you see the news about Apple’s App of the Year finalists? I thought ChatGPT or some AI app would be there!

Amy

I saw that! Nope, no ChatGPT or any major AI app made the list again. Apple seems to prefer apps that focus on creativity and specific tasks.

Sam

But AI is everywhere now! ChatGPT even helps Siri. Why wouldn’t Apple highlight something so popular?

Amy

Good question. Apple’s list seems to focus on apps that help people do things, like creating videos, planning runs, or organizing trips. It’s less about automation and more about empowering users directly.

Sam

Hmm, like apps that teach you to fish instead of just giving you the fish?

Amy

Exactly! For example, Kino, one of the finalists, helps people shoot professional videos. It’s more hands-on, unlike AI apps that do a lot of the work for you.

Sam

But doesn’t that seem unfair? AI apps like ChatGPT are also tools. They make our lives easier, right?

Amy

True, but Apple seems to think that creative and productivity-focused apps, which encourage human input, are more impactful. It’s not that they dislike AI; it’s just not their main focus for awards.

Sam

So, are there any AI apps on the list?

Amy

A few, but they’re not marketed as AI-first. For example, Moises, which helps musicians, was on the iPad list. Adobe Lightroom, with AI features, is on the Mac list. But they’re not pushing AI as their main selling point.

Sam

Oh, I see. So, it’s more about how the app uses AI, not just having AI in it.

Amy

Exactly. Apps that quietly enhance creativity or productivity with AI seem to get more recognition. AI for AI’s sake doesn’t seem to impress Apple.

Sam

That’s interesting. Maybe Apple just wants people to see the iPhone as a tool for creativity, not just automation.

Amy

That’s a good way to put it. Apple seems to prefer apps that showcase what humans can do with technology, not what technology can do for humans.

Sam

Makes sense, but I still think ChatGPT deserved a spot. It’s so cool!

Amy

I agree—it’s super popular. But hey, maybe next year Apple will surprise us!